Proving that social media can be a tricky beast to master, McDonald’s #McFailed. The midnight boozer’s Mecca attempted to highlight the good things about its often-criticised burger business. Of course Twitter users had other ideas and #McDStories seriously backfired. Continue reading »
from Gizmodo UK http://www.gizmodo.co.uk/2012/01/mcdonalds-massively-backfires-and-shows-everyone-how-not-to-advertise-on-twitter/